Community-Based Marketing for Insurance Agents

Listen as we explore why community-based marketing is becoming more popular and how insurance agents can get started. This strategy is a great way for agents to grow their business just by getting involved in your local community.

 

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🤝 Register with Ritter Insurance Marketing – the FMO that powers the Agent Survival Guide Podcast!  

📧 Connect with the Ritter Insurance Marketing Sales Team Near You!

💌 Send feedback, questions, and topic suggestions to ASGPodcast@Ritterim.com or call 1-717-562-7211 and leave a voicemail.

 

Resources:

Social Media Marketing for Insurance Agents

The Ultimate Agent Resource List Pt. 1: Market Yourself

Why Trust in an Insurance Agent’s Most Important Non-Renewable Resource

Your Guide to Forming an Insurance Agent Network

 

References:

Shah, Nirmit. “Community-Based Marketing: Strategies to Reach Your Audience.” Sprinklr.com, Sprinklr, 19 Mar 2025, https://www.sprinklr.com/blog/community-based-marketing/.

Abe, Stephanie. “Community Marketing: How 6 Brands Unite Customers.” Adroll.com, AdRoll Blog, https://www.adroll.com/blog/community-marketing-how-6-brands-unite-customers, Accessed 10 Jun 2026.

“What Is Digital Marketing? Key Concepts & Tips.” Mailchimp.com, mailchimp, https://mailchimp.com/marketing-glossary/digital-marketing/, Accessed 10 Jun 2026.

“What is Traditional Marketing? – Channels & Examples.” Feedough.com, Feedough, https://www.feedough.com/traditional-marketing/, Accessed 10 Jun 2026.

Mason, Rodney. “Why Community Will Make or Break Creators and Brands in 2025.” Forbes.com, Forbes, 7 Jan 2025, https://www.forbes.com/councils/forbesagencycouncil/2025/01/07/why-community-will-make-or-break-creators-and-brands-in-2025/.

Varoquiers, Carrie. “Why Human Connection Is Your Ultimate AI-Era Advantage.” Forbes.com, Forbes, 23 Feb. 2026, https://www.forbes.com/councils/forbesnonprofitcouncil/2026/02/23/why-human-connection-is-your-ultimate-ai-era-advantage/.

“Why, What and How of Community Outreach and Engagement.” Extension.unh.edu, University of New Hampshire, https://extension.unh.edu/resource/community-outreach-and-engagement-information-brief, Accessed 10 Jun 2026.

 

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